Geochanghan Guksu

2025

We produced a return-gift bojagi for Geochanghan Guksu, a brand that has been making noodles since 1987 using only seasonal ingredients sourced from nature.

Using the character “福” (bok, meaning “blessing”) as the central motif, the design reflects the long-held tradition of serving noodles to honored guests on special occasions.

To complement the clean and refined image of the noodles, the bojagi was designed with a simple and neatly structured composition.

Geochanghan Guksu