We created a bojagi reflecting the brand identity of Santa Maria Novella, founded in Florence in 1221.

Dyed in the brand’s signature colors using ramie fabric (mosi), the design features embroidered rendering of its over 800-year-old logo, emphasizing heritage and tradition.

Designed as a textile package used alongside the brand’s fragrance products, the work aims to create a multi-sensory experience encompassing sight, touch, and scent.